Furniture Manufacturer Digital Solutions

B2B Buying Expectations

73% of millennials provide input that drives B2B decisions and nearly 34% are decision-makers.

The millennial influence is critical for manufacturers.

A critical reason for the importance of furniture manufacturer digital solutions: millennial B2B buyers are accustomed to exceptional B2C experiences. And they demand the same Amazon-like experience for the B2B buying process. That includes a digital buying experience and eCommerce.

Challenges with Channel Conflict

75% of consumers expect to shop directly with the brand as well as from a retailer.

B2C shoppers create channel conflict with the retail network. But brands are innovating to apply unique solutions to this problem. Manufacturers who serve B2B channels can supplement the B2C buying process. Simultaneously B2B companies can maintain support to the retail network.

Creating Efficient Teams to Support Retail Network

Cost to service the retail network is high. Small-order clients, like designers, require more resources but fill a critical revenue gap for manufacturers. Promoting cross-team efficiency is critical. Especially to acquire new B2B customers.

Profitable manufacturers automate the order management process and free up customer service resources with furniture manufacturer digital solutions. Customer satisfaction improves and team efficiency increases.

Manufacturers can consolidate fragmented technology into one platform integrated with the ERP system. Eliminating the islands of technology will improve team communication to customers about orders and other business information.

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Home Furnishing Manufacturer Solutions

Manufacturers looking for ways to improve the revenue, sales process, digital experience, scale the business, or increase support team efficiency find solutions like these to hit their goals.

MicroD is uniquely positioned in the home furnishings industry to provide a state of the art digital experience for manufacturers because we’ve accomplished this for over 25 years with our retailers and manufacturers.

B2B Websites

A True Consumer-Like Experience for B2B Sales

Let’s be honest, your ERP is not a friendly way to do business. It’s an internal tool for your employees to use. Your dealers, designers and other retail partners want to shop on a website, not in an ERP. Imagine a system that also creates efficiencies, allowing you to support hundreds of small B2B partners. Partners who can order using this system, instead of engaging your service staff, which does not scale.

Product Visualization

How do 3D models affect the consumer’s path to purchase?

From 2D product presentation to 3D and Augmented Reality, there are many product visualization tools that have made their way onto your priority list. But do you know what applications each of these solutions have on your growth? MicroD is not just a solution provider. We can connect you to over 400 retailers and help you control your brand presence with catalog data, EDI, 3D and product visualization.

CPQ - Configure, Price & Quote

Are your retailers struggling to price and place custom upholstery orders?

Make sure your sales staff and your retailers can follow even the most complex rules for pricing and configuration with a front-end solution. Give your retailers a consumer-like experience to create and place orders that are configured and priced correctly–saving time, cost in returns, and accuracy in custom product orders. We can help you give the right access to the right retailers in your network to configure and price these items on the retail sales floor with your end-consumer. MicroD can improve your existing process and streamline the experience with additional features like visualization and product line distribution for your customizable product catalogs.

Catalog Development

Consumers are spending more time researching, and in some cases buying, furniture products online.

But in many instances, your retailers don’t have the right products you sell on their website. When it comes to expanding your brand, your retail channel is critical. Retailers in your network need the right products with robust description, high-quality visualization, and pricing to display for the furniture shopper. If you want to control the product catalogs for product lines in your brand to the dealers in your network, we can help.