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One of the fatal mistakes most failed businesses make is putting too much emphasis on manufacturing and not enough importance on sales and distribution. Clear communication is essential for manufacturers with extended sales channels. After all, a miscommunication could mean customers can’t access your products, causing you to miss out on a sale.
Streamlined communication ensures that your dealer network has the tools and information to get products into customers’ hands. Your business depends on it to be successful.
Consider how you and your sales staff communicate every day. You attend face-to-face and virtual meetings, field multiple phone calls, and send dozens of emails — but it doesn’t end there. With additional distractions like text messages, social media, and conferencing apps to contend with, it’s inevitable to have some mishaps.
One of the best ways to prevent miscommunications among your team is to streamline your messaging and use the same communication channels. A dedicated service can help unite all of your communication forms into one program.
Digital twin software can have a major impact on fluid handling equipment manufacturers trying to innovate their products and improve profit margins. Here’s how: Before you can improve communication with your extended sales channels, you need to identify your dealer network — the network of distributors who sell your product. The first step is creating a business-to-business (B2B) website that showcases your products for your dealers to buy directly. They can then resell the products on their own websites and inside brick-and-mortar stores.
Software applications also support your dealer network. Providing dealers with digital access to data and configuration options helps them reach more customers to make sales. There are many apps and computer solutions available to share invaluable data and craft marketing plans that will lead you to success.
When you’re ready to synchronize your distribution network, Revalize has the solution. Our industry leading CPQ solution, Configure One Cloud, streamlines communications, increases sales, and reduces errors in your ordering process.
