60%
Cut in quote time
60%
Cut in quote time
$91
Cut in quote prep time
$91
Cut in quote prep time
HEADQUARTERS
Columbus, Ohio
SALES TEAM SIZE
130
FOUNDED
1902
COMPANY SIZE
INDUSTRY
WEBSITE
wasserstrom.com
Processing Optimization
A Strategic Shift
As Wasserstrom expanded, the need to streamline data and enhance sales operations became evident. Each division, from equipment to smallwares, interacts with different customer segments and has specific operational needs, yet all rely on AutoQuotes. Prior to using the Revalize Integration Hub, information was in different systems that didn’t “talk” to each other, adding unnecessary complexity.
“Handling this manually became a bottleneck as we grew,” explains Lori. “Our sales teams had to juggle quotes and pricing updates manually between systems with manufacturer and warehouse orders, a demanding task that increased the risk of pricing and margin errors.”
“Our regional and national divisions frequently use AutoQuotes on the road. Imagine sending quotes for high-end items or complex projects, sometimes totaling $100K, directly to chefs while on-site at hotels or restaurants—it was cumbersome and prone to errors without real-time data syncing.”
“While our teams were adept at navigating these challenges, we recognized the need for a more efficient system, we knew we needed a smarter way to operate,” Lori reflects.
Wasserstrom prides itself on its ability to offer customized solutions—a cornerstone of their market differentiation. “Previously, tackling large, customized orders, sometimes involving up to 7,000 unique items, was incredibly time-consuming. Now, with AutoQuotes integrated with SAP ERP, our ability to handle GPOs or Aramark larger complex and custom orders has significantly improved, allowing us to scale up and expand our customer base.”
A Strategic Shift
60%
Cut in quote prep time
Cut in quote prep time
Scailing to New Heights
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