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3D Visualization and Virtual Reality

3D visualization of products - changeable in real time, can be experienced in virtual reality

Selling means inspiring. But how do you do that when the product doesn’t even exist in this form? How do you want to convince your customers? This works best with an interactive 3D visualization. The customer can see what his product looks like. Or take the next step and let your customers immerse themselves in virtual reality!

Awaken the play instinct in your customers...

When configuring a product, a customer is looking for certainty: he wants to see what comes out. What is better than a clear representation, very similar to a photo, even more, a video: The 3D visualization can be rotated, turned and scaled. If the characteristics of a product change, the 3D preview also changes. This is how you create shiny eyes and an “I want this!” feeling.

Online or offline in the web browser

Our 3D visualization and virtual reality are immediately executable thanks to WebGL* and WebVR. No special plug-in or Flash is required – just a WebGL-enabled or WebVR-enabled browser. The target groups primarily use 3D viewers on PCs or notebooks. Because there are some numbers, data and facts that you have to enter. Of course there is also a mobile display. Just like an operation in SAP Hybris Shops. The only requirement is an internet connection.

Example: Web 3D showroom linear technology

Using the example of Bosch Rexroth, we show in a web 3D showroom how the events can be viewed directly in the browser parallel to the configuration of the multi-axis system. With our CPQ software speedmaxx and the product module “3D visualization” you configure your product visually in a virtual space in a 360° view on the web. The product seems within reach. This is a real WOW effect for sales – an attractive new touchpoint in the customer journey.
Configure Linear Technology

Example: Climbing stairs

Imagine you work in the commercial vehicle industry and need new stairs or platforms to be able to work on your vehicles from above. A staircase can have countless variants. What exactly do you need? The online configurator of our customer Zarges, an aluminum specialist from southern Germany, is fast and convenient. Immediately and without waiting times! And also with a fast 3D visualization of your desired product. As a provider, you can then watch your sales figures go up – the application is simply easy for the customers!
Configure Stairs

Within reach - CPQ with Virtual Reality

With the 3D visualization you can rotate, zoom and move the product interactively. You see: The 3D visualization of individual products in real time is the chance to clearly differentiate yourself from the competition!The highlight: The data model of the 3D viewer is object-oriented and parametric. In addition to purely visual changes (color, texture, component yes/no, etc.), geometric changes can also be carried out.This refers both to dimensions (length, height, width, etc.) and to the components (installation yes/no, installation position, etc.) that make up the product. This allows completely new variants to be generated and visualized during the configuration runtime!With a VR headset you experience the 3D visualization even more intensively. Contact us.

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batch processing

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multilingual support

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