In general, companies complain that the creation of customer-specific offers in sales takes too long and statements about prices are too imprecise.Printed product catalogs from marketing are usually already outdated when they are printed.The VDMA has determined that the throughput time for customer orders in design has increased by around 35% compared to 2007 (source: VDMA key figures for development and design 2012).Driven by internal and external influences, there is enormous product variance that can hardly be overlooked and controlled by the departments.At the same time, batch sizes are also getting smaller (source: VDMA key figures for production and assembly 2013). On average, the average lot size is 12.6.In principle, of course, a high variance is a good thing! This is because a company can differentiate itself from other market participants and offer its customers tailor-made solutions at higher prices. The challenge, however, is to realize small batch sizes down to batch size 1 economically.
With our speedmaxx product, we are essentially concerned with mastering the variance of your products and drastically accelerating your business processes of order acquisition and order processing.Your marketing can advertise variants better on the web, your sales department can offer and sell variants more quickly, and your design department can construct product variants and process orders more quickly.Only variants that you really wanted are allowed. An attempt is preferably always made first to use an already existing variant in order to serve a customer.
Please take a look at the graphic below. From left to right, the challenges get bigger and bigger.The influence of the customer on your product increases with the degree of customization. In the worst case, you keep doing a lot of new things – because it’s simply unpredictable. Or, to put it bluntly, your company refuses to make it easier. Because the engineering is so creative or maybe there aren’t even the prerequisites to determine whether something like this has ever been produced.
